Lattafa Pure Oudi Eau de Parfum (EDP), also known commercially as Khalis Oudi, is a highly popular oriental woody fragrance that leans masculine. Despite its name, it is not an aggressive or pungent "pure oud" scent. Instead, it is a masterfully balanced, warmly spiced, creamy, and slightly sweet blend that serves as an excellent entry point for those new to Middle Eastern oud-based perfumery.